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 Strategic Plan
 2007 System Improvement Plan (CLIP)
Strategic Planning: What is it?
Strategic planning is a management tool. As with any management tool, it is used for one purpose only: to help an organization do a better job - to focus its energy, to ensure that members of the organization are working toward the same goals, to assess and adjust the organization's direction in response to a changing environment. In short, strategic planning is a disciplined effort to produce fundamental decisions and actions that shape and guide what an organization is, what it does, and why it does it, with a focus on the future. (Adapted from Bryson's Strategic Planning in Public and Nonprofit Organizations)
Strategic Plan: What is it?
A strategic plan is a document that summarizes, why an organization exists, what it is trying to accomplish, and how it will go about doing so.
Strategic Planning Assessment: What did we do?
The overall objective of the assessment was to provide the administration of Marietta City Schools, the School Board and other key stakeholders with an understanding of:
(1) how well the district fulfills its mission,
(2) the areas/issues that are educational priorities, and
(3) the system’s performance on measures of success.
Strategic Planning Outcomes: Four Priority Areas
Challenging Instructional Programs
Goal: To provide challenging, relevant, engaging educational experiences to facilitate the greatest achievement and development for every student.
Strategies:
- Assess and prioritize existing programs/initiatives.
- Provide teachers with the professional development and support tools that will lead to the delivery of observable individualized instruction/differentiation.
- Provide specialized programs and explore instructional pathways (advanced vs. enhanced).
- Evaluate how schools are structured throughout the district and develop resource plans to support innovative delivery models and programming.
Highly Qualified Staff
Goal: To recruit and retain the best and brightest cadre of highly qualified teachers, administrators and staff to create a positive, engaging and consistent learning environment for all students.
Strategies:
- Determine district-wide staffing requirements to meet system needs.
- Advance outreach efforts and marketing to expand the depth and strength of the candidate pool of teachers, administrators and staff.
- Foster the development of a workforce that is more reflective of the increasing ethnic, cultural and linguistic diversity of the community of students it serves.
- Assess and respond to employee needs and concerns to improve overall satisfaction with work environment.
- Advance teacher, administrator and staff quality through professional development, mentoring and strong support systems.
- Align financial incentives, awards and recognition to facilitate recruitment and retention.
Cooperative and Safe Learning Environment
Goal: To foster a cooperative, safe learning environment.
Strategies:
- Clearly define and communicate behavior expectations and consequences of misbehavior.
- Implement research-based behavior support systems district-wide to promote student personal development; for example, engaging and interactive teaching, modeling and reinforcing expected student behaviors, etc.
- Provide greater adult supervision on campuses before, during, and after school and ensure presence of school resource officers during all secondary school related activities.
Communication and Involvement
Goal: To effectively and consistently engage stakeholders to raise public awareness about MCS excellence, improve community support of public education and enhance parental involvement.
Strategies:
- Strengthen the MCS brand by using a uniform, integrated and cohesive marketing approach that creates value and positions MCS as the system of choice among core audiences.
- Improve delivery of news and positive messages to core audiences (internal and external).
- Build capacity among schools to improve school-to-home communications.
- Assess and evaluate barriers to parental involvement and engage parents in support of student achievement.
- Engage the community in educational success.
- Measure and monitor core audience satisfaction and public perception.
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